8 Surprising Reasons Your Hair Is Dry and Brittle

Direct Heat

When blow drying your hair, keep the nozzle a few inches away from your head or the direct heat can cause some serious trouble — think burning off a section of your hair. Always use a heat-protectant like Redken Hot Sets 22 Thermal Setting Mist before blow drying or using a styling tool like flat iron or curler. 

Sunshine and Salt 

Like skin, your hair can be damaged by UV rays and salt water . Keep your strands shiny and smooth with a replenishing mask like Kérastase Soleil Masque UV Defense Active for sun-exposed hair.

Poor Diet 

A balanced diet with a healthy daily dose of protein, iron and other nutrients will keep your hair full and bouncy. If only pizza kept hair and skin healthy!

Chlorine 

Going for a dip? Don’t forget to protect your hair against ultra-drying chlorine with a sealant like Kérastase Soleil Aqua-Seal, otherwise the chemical can weaken your strands and ruin your color.

Hard Water 

Hard water — the water that you use to shower — can be  infused with mineral salts like calcium and magnesium and can really do a number on your hair. Prevent  lifeless, straw-like hair by attaching a filter to your showerhead.