One Beauty Editor Puts the Maybelline New York Snapscara Mascara to the Test

After that easy removal experience, I couldn’t get it on my lashes fast enough. As I do each and every morning, I curled my lashes (because if I don’t, they’re stubbornly straight) and then brushed three coats of Snapscara on. My initial thoughts were that the wand did a really great job of separating my lashes and as I built up the formula and my lashes didn’t clump one bit — magical. As far as the color, you really have to look for the purple on my lashes to see it; however, I do like that it’s subtle and makes my eye color stand out more.

Over the course of the day, the formula stayed put. Thankfully, no tears or monsoons came in the way of mascara that day because in that case, it might have come off in a flash. You see, this formula rinses off your lashes in seconds. When I took it off at the very end of the day, I used a makeup wipe and my lashes were mascara-free instantly. There was no pulling or much effort required at all.

So who is this mascara for, you ask? My answer: Anyone who’s looking for an affordable, no-fuss formula that’ll enhance the look of your natural lashes. And most importantly, for the makeup lover who wants to save those waterproof makeup removers for another day.