I Tried the New L’Oréal Paris Infallible Eyebrow Mascara — And Doing My Brows Has Never Been Easier

Unlike your average brow gel, this tinted formula is actually called a brow mascara and contains fibers to thicken your brows and fake the appearance of fuller arches. I have naturally thick brows, but I enjoy the volume this formula packs because it does so naturally. It made my brows look fluffy and a bit bushy, and I’ve never been able to achieve that with brow gel in the past. 

I opted for the shade Brunette, and it was perfect for my dark brown hair; it didn’t make my brows look drawn on or stamped on. I applied it to my brows in small, upward strokes, and it took less than a minute. While I have thick brows, I think someone with thin brows could also really enjoy this because you can easily build it up to make your brows look thicker. I even tested this out to see how my brows would look, and there was no evidence of clumps or excess product.

The first time I tried this brow gel, I wore it to an outdoor concert so I knew I would be putting it up to the test against warm temperatures, sweating, singing and lots of dancing. I did get some transfer onto my fingers when I touched my brows, but it didn’t smudge onto my face. My brows still looked really good when I washed my makeup off seven hours later. Since then, I’ve reached for it everytime I do my makeup. 

My pet peeve is when brow gels flake off during the day or leave a residue on your brows and this one does neither. It keeps my brows looking naturally-full all day long, and it holds them in place without feeling crunchy or sticky. The other brow gels in my makeup drawer pale in comparison to this one; it gives the appearance of a precisely filled in brow when in reality, all I did was quickly swipe the wand through my arches. I love an easy brow, and as I expected, this product delivers just that.