6 Makeup Products That Are on Their Way to Becoming Cult Classics, According to MUAs
February 03, 2021

NYX Professional Makeup Lift & Snatch Brow Tint Pen
“One product that is new to me but I can see being a game changer is the NYX Lift & Snatch Brow Pen. It takes your brow game to the next level — seriously! If you love full, fluffy brows then you will become obsessed with this product. The tiny tip allows you to sketch little hair-like strokes. Also, I don't see fluffy brows going out of style anytime soon. — Jonet Williamson

Maybelline New York SuperStay Matte Ink Liquid Lipstick
“They stay on literally all day and come in a zillion colors. Red carpet? Perfect. Your everyday life? Same. Every artist I know secretly (and not so secretly!) loves these.” — Mary Irwin

“They were a smash hit in the 2000s and I see so many people bringing them back. You can't go wrong with Juicy Tubes to give you that iconic gloss lip! — Kasey Spickard

L'Oréal Paris Air Volume Mega Mascara
“I loved it instantly upon my first use. The brush, the formula and the finish are perfect for most of the makeup I do. And the formula really doesn't weigh down lashes so the curling you do before application actually stays.” — Gabriel Almodovar

Maybelline New York Lifter Gloss
“This has quickly become a must-have in makeup bags! The packaging is gorgeous and the gloss gives you a super full-looking pout. I've started carrying the full range in my kit.” — Kasey Spickard

“I’m perpetually obsessed with Viseart eyeshadows — they’re just the best! The colors are global, the pigment quality is insane, and they last forever. The Neutral Mattes Palette is in literally every makeup artist’s kit that I know, but it should also be in every consumers’ kit too. They’re the best on the market.” — Mary Irwin
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