4 Easy Halloween Costumes You Can Create With Maybelline Lipsticks

October 09, 2020
Samantha Holender
By: Samantha Holender | Makeup.com by L'Oréal

Samantha, Assistant Editor

Shade: Thrill Seeker  

Costume: Cheetah 

It may be basic, but cheetah makeup has gotten me through many Halloween’s past. All I need is a black eyeliner (I like the Maybelline New York Eye Studio Hyper Easy Liquid Eyeliner), some shimmery gold eyeshadow and a long-wear black lipstick. For this look, I drew small, squiggly ring outlines  on the corner of my forehead and down the middle of my cheek. Then, I filled in the spots with eyeshadow. The Thrill Seeker shade on my lips finished off the makeup look and lasted all night. Bonus: I applied some of the lipstick with a small, detail brush to create whiskers. This is the perfect costume, and it took all of ten minutes to complete. 


person wearing cheetah face makeup and black lipstick

Sarah, Senior Editor 

Shade: Forget the Rules

Costume: Witch

After swiping on this deep, cool-toned purple shade, I immediately got witchy vibes and decided to run with it. To complement the lip, I created a smoky eye with the shades Purple Dust, Digital, Euphoric and Optimized from the Urban Decay Ultraviolet Eyeshadow Palette and then drew a cobweb design on my left cheekbone using the Maybelline New York Eye Studio Hyper Easy Liquid Eyeliner. I then applied my makeup as usual — bronzer, blush, highlighter and brow gel (I’ve been loving the IT Cosmetics Brow Power Filler Eyebrow Gel lately) — put on a black shirt and a black hat and voilà, I looked like an extra in my all-time favorite Halloween movie, Hocus Pocus


person wearing a witch hat, spider web eye makeup and deep red lipstick

Alanna, Associate Editor 

Shade: Thrill Seeker

Costume: Vampire

Whenever I have the opportunity to dress up for Halloween, you better believe I’m going with a night-of-the-living-dead vampiress! Growing up, vampires were always my favorite monster to recreate because all it takes is some scary lip art and a Nosferatu-inspired blouse. Here, I coated the thick black pigment of Thrill Seeker all over my lips and applied the Lime Crime Plushie Soft Matte Lipstick in Blackberry on the edges of my mouth for “blood.” I did this by picking up a lot of product and holding the wand vertically on each side of my mouth. The result? Two streaks of bloody-looking goodness. To complete the look, I added a thick cat eye and some burgundy eyeshadow. With my makeup done, I was ready to scare the living daylights out of my neighbors.


person wearing vampire face makeup and black lipstick

Genesis, Assistant Editor 

Shade: Forget the Rules 

Costume: Mermaid

If I’m being honest, I hate Halloween because I hate planning and picking a costume. But after getting inspired by this deep purple lipstick and creating this mermaid look, I’m low-key excited for the holiday this month. I created this look by using the Urban Decay Naked Ultraviolet Eyeshadow Palette. First, I applied the shade Lucid, an iridescent teal, in the inner part of my eyelid and then used a mix of the purple shades, Cyber Punk, Euphoric and Purple Dust on the outer part. Then, using a fluffy face brush, I mixed the shades Warning, Cyber Punk and Euphoric on the back of my hand and applied it to the areas of my face that I would usually contour — along my forehead and the hallows of my cheeks. Next, I applied Lucid on the tops of my cheeks and forehead and tip of my nose to add a beautiful, sea green highlight. 

To tie the look together, I slicked the SuperStay Ink Crayon in Forget the Rules to my lips and topped it off with a bit of Lucid for extra shimmer and dimension. Not to toot my own horn, but it came out even better than I expected. If you’re looking for an easy, DIY costume, I definitely recommend this iridescent, purple mermaid look.


person wearing purple shimmering face makeup and purple iridescent lipstick
Photos (from top): Genesis Rivas, Samantha Holender,  Sarah Ferguson, Alanna Martine Kilkeary, Design: Hannah Packer

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