Drew Barrymore Is Taking Her Love of At-Home Hair Dye to the Next Level

February 27, 2023
Jordan Julian
By: Jordan Julian | Makeup.com by L'Oréal
Drew Barrymore holds up a box of Garnier Nutrisse Ultra Crème in Shade 70 — Dark Natural Blonde

We don’t know about you, but Drew Barrymore has been one of our hair color inspirations for as long as we can remember. Throughout her career, she’s rocked tons of different looks, from warm chocolate brown to fiery red. So, it’s only fitting that she has been named the new brand ambassador for Garnier Nutrisse.


Barrymore announced the collab on her Instagram with an adorable BTS video from the set of her first Nutrisse shoot. It’s an expansion of her partnership with Garnier — last year, she was named spokesperson for the brand’s Whole Blends hair-care collection. As a self-proclaimed fan of at-home hair dye, she’s the perfect representative for Garnier’s line of nourishing hair color. 

“It’s no secret that I’ve been a Nutrisse user for years. I’m excited to expand my role with Garnier and share my love of the new Nutrisse Nourishing Color Crème,” says Barrymore. “I’ve been just about every hair color under the sun, and the updated formula provides a fab shade that cares while it colors and is so easy to master on your own.”     

Not only do the Nutrisse Ultra Crème hair dyes deliver radiant, long-lasting color, but they also leave your hair feeling softer and silkier, thanks to a nourishing fruit oil ampoule that you pour into the mix. Barrymore’s favorite shade is 70 – Dark Natural Blonde “because it's super rich and covers [her] grays.” If you’re not sure what shade is right for you, don’t stress — just follow Barrymore’s lead and check out Garnier’s convenient shade selector tool!

Draw Barrymore holding up a box of the Garnier Nutrisse Ultra Crème in Shade 70 — Dark Natural Blonde

Photos Courtesy of Garnier

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